Tesla designed a series of custom posters inspired by iconic, mostly sci-fi movies, adding a unique touch to their 2024 We, Robot event. Each poster was a reimagined version of a classic film infused with Tesla’s futuristic aesthetic. These posters weren’t just decorations—some captured Tesla’s vision of a tech-driven future, while others even showed off the Cybercab’s design before it was officially unveiled a few hours later.
Interestingly, despite the event’s title, there was no “I, Robot”-inspired poster. Given the event’s focus on AI and robotics, it would have been a fitting addition, reflecting the futuristic nature of the event.
We’ve compiled all the posters Tesla displayed at the event and even edited them for better quality. In this collection, we’ll walk through each poster and compare it to the original movie poster it was inspired by.
A.I. - E.T.
The A.I. Poster, based on E.T.
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This poster, inspired by E.T., depicts a robot reaching out to touch a human hand, mirroring the iconic moment in the original movie where an alien reaches out. In E.T., the image symbolizes the bond of friendship between humans and extraterrestrials; here, Tesla reinterprets it to reflect the theme of We, Robot—a celebration of connection and cooperation between humans and artificial intelligence. Instead of the original moon in the background, Tesla swaps it out for Mars.
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Robotaxi Driver - Taxi Driver
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This poster draws inspiration from the iconic neo-noir classic Taxi Driver. In Tesla’s rendition, Elon Musk appears as an Optimus robot, evoking imagery of a Robotaxi navigating the bustling streets of New York City. It’s a clever nod to both the film’s gritty urban setting and Tesla’s vision for autonomous vehicles.
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The Musk - The Mask
The Musk poster, based on The Mask.
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Inspired by the comedy superhero film The Mask, this poster features “Optimus Musk” as a playful yet formidable figure, ready to take on challenges while hiding behind a mask. While it may seem lighthearted on the surface, it subtly hints at the potential role Optimus robots could play in public service, perhaps even in support roles alongside law enforcement. Given that the Cybertruck has already been seen in a police configuration, the idea of Optimus units assisting in similar roles doesn’t feel too far-fetched.
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My Neighbor Optimus - My Neighbor Totoro
My Neighbor Optimus poster, based onMy Neighbor Totoro
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My Neighbor Totoro, the beloved Japanese animated film from Studio Ghibli, explores themes of environmentalism through traditional Japanese folklore and spirit characters. This particular poster stands out as one of our favorites, as it beautifully connects to Tesla’s core mission—accelerating the world’s transition to sustainable energy. Just as Totoro celebrates a harmonious relationship with nature, Tesla’s vision emphasizes sustainability and environmental stewardship, making this homage both fitting and inspiring.
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Bots - Jaws
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This poster is much simpler, and unfortunately, we couldn’t find a higher-quality shot of the poster. However, Tesla cleverly reimagines the iconic Jaws poster by replacing the movie title with “Bots”, depicting a shark looming over an unsuspecting Optimus swimming in the water.
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Master Plan Part IV - Back to the Future
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This one, in Back to the Future font, says Master Plan - Part IV - along with a play on the icon movie quote - “Drivers? Where we’re going, we don’t need drivers.”
The film uses the license plate “Outta Time,” which Tesla cleverly swapped out for “Outagas”.
Tesla and Elon’s last big plan was Master Plan 3. We’re excited to see when Master Plan IV arrives in full, and we’ll break it down for you when it does.
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Mad Musk - Mad Max
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In a creative twist on the iconic Mad Max movie poster, Tesla reimagines the dystopian world with a futuristic edge. Titled Mad Musk, the poster features Tesla’s Cybercab in the background and Optimus/Musk as Max. Tesla replaced the original weapon with Tesla’s NACS charger. Tesla was not afraid to show off the Cybercab’s design before the official keynote, as this poster also leaked the design of the autonomous taxi.
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Gasbusters - Ghostbusters
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This Tesla poster takes inspiration from the Ghostbusters movie, though after sifting through countless images, it’s unclear which specific Ghostbusters poster it directly references. The closest we could find was Ghostbusters - Frozen Empire. Regardless, the design creatively reimagines the theme, swapping “Ghostbusters” with “Gasbusters” to highlight the shift away from gas.
The poster features Tesla’s robotaxi, outfitted with emergency lights mounted on the roof, replacing the iconic Ecto-1 vehicle. In a fun twist, instead of the classic Ecto-1 license plate, the robotaxi proudly displays “Robo-1.”
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Optimus - Scarface
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This poster is a simpler version of the classic Scarface movie. It features Optimus as Tony Montana against the classic black-and-white background. Along the left side, it reads, “Say hello to our little friend...”
Not a Tesla App
While not all of these posters were profoundly deep, they were undeniably cool. These posters are fantastic tributes to cult classics and to our favorite company, Tesla. It would be a missed opportunity if Tesla didn’t offer some of these posters for sale in the future.
If we missed any posters or you have a higher-quality version of any of them, please let us know.
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Last night on X, Elon Musk confirmed that Tesla will be expanding the service area for its Robotaxi Network pilot in Austin, Texas, this coming weekend. This is the first official confirmation we’ve had of a date for expansion, following news that Tesla is hiring more Vehicle Operators and plans to expand the Robotaxi supervisor ratio in the coming months.
This is a sign of Tesla’s confidence in the Robotaxi pilot program and its current FSD builds.
Expanding to a larger service area in Austin this weekend
The announcement confirms the sights we’ve been seeing of Tesla’s engineering validation vehicles focusing on areas outside the initial geofence. This public test shows that Tesla was likely finalizing FSD builds and gathering the necessary safety data to push the boundaries for the service, and this upcoming weekend’s expansion will be the first direct result of that work.
Given the increase in service zone size, this expansion will also likely include the addition of more vehicles to the initial Robotaxi fleet of approximately 20 vehicles. We expect the new number to be anywhere from 30-50 vehicles serving both the original and new areas, combined, based on Tesla’s previously expected rollout schedule.
What to Expect
While the exact new boundaries haven’t been released, it is almost certain that the expansion will include the South Congress Bridge and the downtown core areas of Austin. Expanding into a dense urban zone will include more complex intersections, heavy pedestrian traffic, and a unique road layout. That is a major vote of confidence for Robotaxi FSD’s capabilities.
The expansion will also help Tesla to close the service area gap with Waymo, its primary autonomous competitor in the city. This quick expansion is a sign of just how scalable Tesla’s vision-only approach is, versus Waymo’s arduous and drawn-out mapping processes.
We also expect that with this first service zone expansion, Tesla will continue to invite more people to its Robotaxi Network in the coming weeks. Tesla has already sent out various rounds of events, as they’ll need users to continue using the system. If you’re waiting for an invite, it may be time to start getting excited about the next rollout.
We’ve been hearing about Grok, xAI’s AI assistant, coming to Teslas for almost two years now, but this is finally coming to fruition soon. XAI unveiled Grok 4 last night, but the entire stream didn’t mention Teslas. However, Musk later posted on X that Grok will arrive in Tesla vehicles “by next week.”
Between leaks and the Grok mobile app, there’s a lot we already know about Grok, but there are a few missing pieces that will be cleared when it finally arrives.
Next Week, or Next Next Week?
Musk said that Grok would arrive by next week, meaning it could arrive before then. However, based on how Musk typically states Tesla timelines, there are a few things to consider that give us a better idea of what to expect.
First, whenever Musk posts a Tesla timeline on X, he typically means when it’ll be released to employees and not a public release. Expect this to be the same thing.
Tesla releases software updates to employees first for a final round of testing before starting a gradual release to the public. Sometimes issues are found, especially with FSD updates, and the update needs some fixes before being released publicly. So expect employees to get it by next week, and not necessarily normal Tesla owners.
The second part to this is that Tesla always rolls out their updates gradually, so when it does finally arrive, it’ll only be available on a small percentage of vehicles. Tesla will gradually monitor issues and logs, continuing the rollout as long as no major issues are found.
Which Software Update?
The entire Grok UI was already included in software update 2025.20, but it’s not exposed to users. Typically, a new feature like Grok requires a vehicle update to be added; however, this version may be different, as it’s locked behind a server-side configuration.
Tesla likely has the ability to enable it for all supported vehicles with a simple switch. However, we feel more confident in it being rolled out in Tesla’s next major update, which is likely to be 2025.24 or 2025.26. Rolling it out in a new update aligns with how Tesla has historically introduced features.
If they turned it on for everyone at the same time, they could be exposing everyone to potential new issues, rather than only a smaller segment of users. While Grok is now well-tested through X and the Grok app, there are several elements that are new in Teslas, likely including the ability to control various vehicle functions, such as opening the glove box or other capabilities that voice commands are currently capable of. The Grok interface in the vehicle is also entirely new and may have some bugs associated with it that will need to be addressed, especially if they impact other features.
What we can likely expect is that Tesla will make some tweaks or bug fixes to Grok with the next major update that weren’t included in update 2025.20 and they’ll begin rolling it out to employees and then customers.
Supported Vehicles
Speaking of supported vehicles, thanks to the behind-the-scenes look at Grok, we have a good idea of the vehicles that will be supported. Tesla uses the same code for most of its vehicles, but then it’s compiled for each type of hardware. However, only the needed code is compiled for each vehicle, meaning that some pieces are left out entirely. Unfortunately, Grok code is not included in Intel software builds, meaning that only AMD Ryzen-based vehicles will receive Grok, at least initially.
We’ve seen Tesla go back and add support for Intel vehicles after it initially released a feature for AMD vehicles. We saw this with the weather radar overlay and several other features in the past. However, Tesla has been developing code with web technologies lately. While this makes development easier, it just doesn’t perform as well on the slower Intel hardware, causing it to be left out. We saw this with the new Dashcam Viewer, which is entirely coded in HTML, CSS, and JS. The new viewer was available on HW3 and HW4 vehicles, but only those that included the Ryzen infotainment processor.
Grok is coming to Tesla vehicles very soon. Next week at the latest.
There’s a lot we’re expecting in Grok for Teslas. Some people will absolutely love it because it’ll completely transform their drives from a singular experience to feeling like they have a knowledgeable person sitting right next to them. Given the recent controversies surrounding Grok, some people will strongly oppose it. Hopefully, Tesla makes it easy for those users to turn off Grok.
The voice command system, which is activated through the steering wheel, is expected to be replaced with Grok. This will mean that you’ll be able to talk to your vehicle much more naturally, rather than having to remember specific syntax and commands, which should be a major improvement.
We’re personally looking forward to just being able to ask questions that pop into our heads while driving, such as What’s the date of Tesla’s next event, or How many miles away is Mars? Knowledge will be available at the touch of a finger and more accessible than ever.
Grok is also expected to support continuous conversations, meaning that you’ll be able to hold a conversation with it and go back and forth about a certain topic. While there are hints of a wake word in the code, for now, it seems like you’ll press the steering wheel button once to activate it, and then again to turn it off.
For those excited about AI and Grok, this will be one of the biggest additions to Tesla’s software in years, possibly only rivaled by the Dashcam / Sentry Mode feature and FSD Beta.
It shouldn’t be long now before we all have a chance to try it out for ourselves.
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