A late-night Elon Musk post on X has this writer wondering if the Matrix has a glitch. For over a year, credible Tesla-focused websites and the mainstream media have referred to the Tesla Model 3 as the "Highland." But the company’s CEO says the Highland name “is not real,” although it has been seen in various Tesla documents. The cryptic message comes just 24 hours after the new Model 3 launched in North America. Is Musk simply joking, or is there a deeper meaning to his words?
Reuters was the first to use the word Highland. On November 28, 2022, the news outlet ran an “exclusive” story citing “four people with knowledge of the effort” of a revamped version of Model 3 codenamed "Highland." The name made sense. Although the exact origin remains unknown, there were intriguing theories:
Historical Reference to Ford: Some believe "Highland" might refer to Ford Motor Co's Highland Park plant, the birthplace of Ford's revolutionary assembly line.
Cinematic Nod: Others speculate that the name could be a homage to the 1986 film "Highlander", known for its immortals' battle and the iconic line, "there can only be one." This theory aligns with Musk's penchant for movie references and quirky humor.
A few weeks after the report, the mysterious partially covered Model 3s appeared around California. The name Highland took off from there.
Musk vs. Mainstream Media: A Turbulent Narrative
Elon Musk's relationship with the mainstream media has been tumultuous, marked by a series of confrontations and criticisms. His stance has been particularly conspicuous since he acquired Twitter. This ongoing battle with the press can be seen as a backdrop to the "Highland" mystery, casting Musk's latest tweet in a different light.
Perhaps his dismissive comment about the "Highland" codename might not be a straightforward denial but a nuanced swipe at media credibility. Considering that Reuters, a major news outlet, was the first to report on Highland, it could be interpreted as a continuation of his broader skepticism towards media reporting, mainly when it involves narratives about Tesla.
This dynamic adds an intriguing layer to the story, where the "truth" of the Model 3 "Highland" becomes not just a matter of fact but also a symbol in the larger narrative of Musk's complex relationship with the media. As Musk continues to engage in this media tug-of-war, each tweet and statement becomes a potential chess move in an ongoing battle of narratives.
Tesla Community Reaction
Seriousness aside, the internet did not fail to bring a few laughs in the replies to Musk’s post. Some played with the idea of it being part of a grand simulation, adding a touch of sci-fi flair to the debate. Others jokingly asked if this was all just a clever trick or even a plot twist worthy of a movie. The popular “TMFINR” meme showed up a few times.
A few users leaned into humor and parody, echoing the playful skepticism that often accompanies Musk's cryptic messages. Amidst the laughter, there were genuine queries and theories, with several pondering if "Highland" was just an internal project name or something more.
Rumors and conspiracy theories weren't far behind, as some speculated about hidden meanings and possible secret projects. This led to various interpretations, from outright dismissal to earnest theorizing. Could it also have been used to identify who was leaking information? There are a lot of leaks! YoursYour's truly was reminded of a classic Creed line from The Office:
Overall, the community's response was a lively mix of jest, confusion, and curiosity, showcasing the engaging and speculative environment that Musk's tweets often create. It's a unique relationship between Musk, his projects, and his audience, where a single tweet can ignite a spectrum of imaginative and playful discussions.
The Model 3 "Highland" story continues to blend mystery and speculation, fueled by Musk's latest remarks. The “Highland” name was used internally, as it has shown up in several internal documents, so Musk's post causes some confusion. Does he possibly mean that Highland isn’t a part of the (final) product’s name and shouldn’t be used by media to differentiate it from the previous generation?
Whether a clever ruse, a misunderstood codename, or a media misinterpretation, it is a fascinating example of Tesla's cultural impact. Dare we ask if Juniper is real?
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The Cybertruck has now celebrated its first Halloween, and owners did not disappoint in coming up with clever and unique decorations for their stainless steel trunk. Make sure you’ve got whatever is left of your candy nearby cause we’re going in.
Aliens
Up in the hero image to get us started - the Cybertruck is really a piece of alien technology. At least, that’s how it appears when it first arrives in town. So, why not celebrate the alien-ness of the Cybertruck to North American roads? We love it.
Spooky
@jayvee10x over on X put together this fantastic display for Halloween and included their Cybertruck! The Cybertruck would definitely be a good vehicle of choice to take on zombies and walking skeletons.
By @jayvee10x.
@jayvee10x
Halo
TeslaKen over on the Cybertruck Owner’s Club forums put together this outstanding Cosplay of Master Chief from Halo, and wrapped up his Cybertruck to look like a Warthog. Probably one of the coolest costumes we’ve seen so far.
By TeslaKen on the CT Owners Club
TeslaKen
Jaws
Sometimes, all you need to do to get a scare is to show some nice sharp teeth. The smoke machine just completes the look with the red glow.
Fangs!
Not a Tesla App
More Aliens
Terry Stach and Robert Martin captured some aliens in their trucks. Best to keep an eye on these ones, lest they whisk you away in their Cyber-UFO. Just watch out though, because @brandtsla over on X is being chased by that UFO!
The Cyberbeast’s logo is the three-headed hound that guards the gates of hell - Cereberus. Turns out that S.E. Robinson let the dogs out. Our favorite, all things said. Maybe a smoke machine and some red lights to complete the look though! Oh wait, he’s got that too!
The Cybertruck makes an incredible canvas for Halloween decorations, and we’re eager to see even more creative ideas emerge as it heads into its second Halloween season next year.
While this isn’t exactly a feature most users will see often, Tesla has added some features that should help technicians know more about a vehicle’s history. Best of all, while Service History is aimed at technicians, it’s also accessible by any Tesla owner.
So, grab your wrench, and let’s take a detailed look at Tesla’s new Service History.
Service History
Service History is a new feature in Tesla’s Service Mode that tracks all the maintenance a vehicle has received. Technicians are prompted to use Tesla’s Correction Codes, which define the repair that took place and then provide an optional timestamp for the repair being completed. In short, it’s a way to keep track of repairs and services within the vehicle. This should make it easier for technicians to solve issues by being aware of the vehicle’s history.
Service History is accessible directly on the main panel of Service Mode. While Tesla already has internal tools to access a vehicle’s history, the real benefit will be when the vehicle is serviced by different technicians. For example, a local tech could now be services that Tesla serviced performed and vice-versa.
Service history is also permanent and stays with the vehicle. Once entries are added, they cannot be edited or removed, so there’s no tampering with a vehicle’s service history.
You can see the new Service History option on the bottom right.
Mahtava
These timestamped history logs are permanently saved to your vehicle and are accessible by Tesla and anyone else who can put their car into Service Mode. If you want to take a peek and are on 2024.38 or higher, you can follow our Guide on Service Mode here.
Entering a Service Item
When entering a new Service History entry, you’re given a few options, including a Correction Code. Tesla maintains a list of Correction Codes for pretty much everything under the sun, from a full-out swap of the battery pack or one of the motors to things as simple as replacing the wiper blades or adding windshield washer fluid.
Technicians servicing Tesla vehicles will have the option to indicate whether they’re a first-party doing the work (Tesla Service), a qualified third-party independent repairer, or an unknown—like the vehicle owner themselves.
The pop-up that displays when you open Service History.
Mahtava
If you’d like to add an entry yourself, you can give it a try, as it’s pretty straightforward. You can select a Correction Code for something you’d normally DIY, like adding washer fluid. You can then select a timestamp, which is optional, and then select what type of repairer you are - first party, qualified third party, or other.
The Record Service Menu.
Mahtava
Expanding Service History
Tesla’s new Service History is a really interesting idea. It puts third-party technicians and vehicle owners on equal ground, with everyone having access to a vehicle’s history. It’s also going to be useful for owners to keep track of simple tasks like tire rotations, wiper blade replacements, low-voltage battery replacements, and more.
Service History also helps solve the issue of Tesla not being able to effectively track vehicle services done by qualified third-party repair shops, who often won’t push the vehicle correction codes via Toolbox 3.
Instead, this allows even unfamiliar repair technicians an easy-to-see and easy-to-use solution to log and diagnose potential issues quickly.
We’d love for Tesla to make Service History even more accessible, potentially moving it out of Service Mode, which only a small percentage of owners will ever go into.
It’d be useful if Tesla moved certain options into the main Controls > Service area, allowing vehicle owners to add simple things like adding windshield wiper fluid. For more complex changes, Tesla could ask owners to enter Service Mode, and remind them that all entries are permanent and can not be changed or removed, even by Tesla.
![First Look at Tesla's New 'Service History' Feature [Photos]](https://www.notateslaapp.com/img/containers/article_images/service-mode/service-mode-records-4.jpg/8dd9d11fd3f5159c393831cbd9f4815a/service-mode-records-4.jpg)
