Tesla seeks customer feedback for continuous improvement and innovation
Tesla
Following the lead of Airbnb's CEO, Tesla turned to Twitter to ask for owner feedback with a simple question: "What should Tesla improve?" The tweet quickly gained traction, with over 8.7 million views and 24,000 responses.
Brian Chesky, Airbnb's CEO asked for input on Twitter last week. Elon Musk noticed, tweeting: This kind of interaction with users is awesome. Other companies should take note. One of his other companies did take note, Tesla. We've curated some of the top suggestions that could pave the way for Tesla's continuous improvement and innovation.
Users Offer Insights for Enhancing Tesla Ownership Experience
Improve service times and location site counts: Customers emphasized the need for faster service times and more service locations, making the Tesla ownership experience more convenient. They also called for more accessible human support to assist with their needs.
Make Full Self-Driving (FSD) transferable: Many users suggested making FSD transferable between vehicles, offering added value and flexibility for Tesla owners who may upgrade or change their vehicles in the future.
Add 360° bird's eye view: Respondents proposed the addition of a 360° bird's eye view feature to improve the parking experience, providing added convenience for Tesla drivers maneuvering in tight spots or navigating unfamiliar parking areas.
Enhance referral program: Users expressed a desire for a more robust referral program, which could offer even greater incentives for Tesla enthusiasts to promote the brand within their networks.
Address sensitive wipers in FSD Beta: Several customers noted that wipers in the FSD Beta version are overly sensitive, activating even when it's not raining. They suggested that Tesla address this issue in future software updates to enhance the overall driving experience.
Will Tesla Share Top Suggestions, Following Airbnb's Lead?
Tesla's decision to seek customer feedback has garnered a massive response, showcasing its commitment to listening to its user base. Airbnb recently tweeted some of their most mentioned suggestions, demonstrating transparency and a proactive approach to addressing customer concerns.
While Tesla has not yet followed suit, it would not be surprising if they take a similar approach in sharing the most popular suggestions with the public. This would not only demonstrate transparency but also highlight Tesla's dedication to acting on customer feedback. The connection between Elon Musk and Twitter, given that he owns the platform could potentially further encourage Tesla to utilize Twitter as a tool for engagement and communication with their customers.
The Importance of Customer Feedback for Continuous Improvement
Tesla's quest for feedback and its potential to share top suggestions emphasize the value of customer input in driving a company's growth and development. By actively seeking opinions and engaging with users, Tesla and Airbnb exemplify how successful companies prioritize customer satisfaction and leverage feedback to stay ahead of the curve in their respective industries.
As Tesla continues to expand its product lineup and global presence, customer feedback will remain a critical component of its innovation strategy. If Tesla does decide to share the top suggestions on Twitter, it will further solidify the company's reputation for being responsive, adaptive, and committed to delivering an exceptional customer experience.
In conclusion, the decision to gather suggestions and the possibility of sharing them with the public not only strengthens Tesla's relationship with its customers but also sets a positive example for other companies to follow. Engaging with users and acting on their feedback is a powerful approach to fostering innovation, continuous improvement, and overall success in today's rapidly evolving business landscape.
The Super Manifold is Tesla’s solution to reducing the complexity of a heat pump system for an EV. Tesla showed off its engineering chops back with the original Model Y in 2019, where it introduced a new 8-way valve (the Octovalve) and a new heat pump alongside the uniquely designed Super Manifold to improve efficiency.
Now, Tesla is launching an improved version with the refreshed Model Y - the Super Manifold V2. We got to hear about it thanks to Sandy Munro’s interview with Tesla’s Lars Moravy (Vice President of Vehicle Engineering) and Franz Von Holzhausen (Chief of Vehicle Design). You can watch the video further below.
What Is The Super Manifold?
The Super Manifold (get it, Superman?), is an all-in-one package that brings in all the components of a heat pump system into one component. The Super Manifold packs all the refrigerant and coolant components around a 2-layer PCB (printed circuit board).
This Super Manifold would normally have 15 or 20 separate components, but Tesla managed to integrate them all into one nice package. That presented Tesla with a new challenge: how to integrate a heat pump—capable of both heating and cooling—into a single, efficient platform?
Several years ago, Tesla designed the Octovalve. It combines inlets and outlets and can variably change between heating or cooling on the fly - without needing to be plumbed in different directions. This is especially important for EVs, which may need to heat the battery with the waste heat generated from the motors or the heat pump while also cooling the cabin - or vice versa.
Original Super Manifold V1.1
Tesla launched the Super Manifold V1.1 back in 2022, and it provided some minor improvements to the waste heat processing of the heat exchange system. It also tightened up the Octovalve, preventing the leakage of oils into the HVAC loop that could cause it to freeze at extremely low temperatures.
Tesla has been using the V1.1 for several years now, and it has really solved the vast majority of issues with the heat pump system that many older Model Ys experienced.
Super Manifold V2 Coming Soon
Now, Tesla is introducing the Super Manifold V2 in the new Model Y. It will improve the overall cooling capacity provided by the original Super Manifold, but unfortunately, not every single new Model Y will come with it equipped. Tesla will be introducing it slowly across the lineup and at different rates at different factories, depending on part availability.
Eventually, the Super Manifold V2 will also make its way to other vehicles, potentially including the upcoming refresh for the Model S and Model X, but initially, it’ll be exclusive to the new Model Y. Tesla expects to have the new manifold in every new Model Y later this year.
If you’re interested in checking out the whole video, we’ve got it for you below.
Mark Rober, of glitter bomb package fame, recently released a video titled Can You Fool A Self-Driving Car? (posted below). Of course, the vehicle featured in the video was none other than a Tesla - but there’s a lot wrong with this video that we’d like to discuss.
We did some digging and let the last couple of days play out before making our case. Mark Rober’s Wile E. Coyote video is fatally flawed.
The Premise
Mark Rober wanted to prove whether or not it was possible to fool a self-driving vehicle, using various test scenarios. These included a wall painted to look like a road, low-lying fog, mannequins, hurricane-force rain, and bright beams.
All of these individual “tests” had their own issues - not least because Mark didn’t adhere to any sort of testing methodology, but because he was looking for a result - and edited his tests until he was sure of it.
Interestingly, many folks on X were quick to spot that Mark had been previously sponsored by Google to use a Pixel phone - but was using an iPhone to record within the vehicle - which he had edited to look like a Pixel phone for some reason. This, alongside other poor edits and cuts, led many, including us, to believe that Mark’s testing was edited and flawed.
Flaw 1: Autopilot, Not FSD
Let’s take a look at the first flaw. Mark tested Autopilot - not FSD. Autopilot is a driving aid for lane centering and speed control - and is not the least bit autonomous. It cannot take evasive maneuvers outside the lane it is in, but it can use the full stable of Tesla’s extensive features, including Automatic Emergency Braking, Forward Collision Warnings, Blind Spot Collision Warnings, and Lane Departure Avoidance.
On the other hand, FSD is allowed and capable of departing the lane to avoid a collision. That means that even if Autopilot tried to stop and was unable to, it would still impact whatever obstacle was in front of it - unlike FSD.
As we continue with the FSD argument - remember that Autopilot is running on a 5-year-old software stack that hasn’t seen updates. Sadly, this is the reality of Tesla not updating the Autopilot stack for quite some time. It seems likely that they’ll eventually bring a trimmed-down version of FSD to replace Autopilot, but that hasn’t happened yet.
Mark later admitted that he used Autopilot rather than FSD because “You cannot engage FSD without putting in a destination,” which is also incorrect. It is possible to engage FSD without a destination, but FSD chooses its own route. Where it goes isn’t within your control until you select a destination, but it tends to navigate through roads in a generally forward direction.
The whole situation, from not having FSD on the vehicle to not knowing you can activate FSD without a destination, suggests Mark is rather unfamiliar with FSD and likely has limited exposure to the feature.
Let’s keep in mind that FSD costs $99 for a single month, so there’s no excuse for him not using it in this video.
Flaw 2: Cancelling AP and Pushing Pedals
Many people on X also followed up with reports that Mark was pushing the pedals or pulling on the steering wheel. When you tap on the brake pedal or pull or jerk the steering wheel too much, Autopilot will disengage. For some reason, during each of his “tests,” Mark closely held the steering wheel of the vehicle.
This comes off as rather odd - at the extremely short distances he was enabling AP at, there wouldn’t be enough time for a wheel nag or takeover warning required. In addition, we can visibly see him pulling the steering wheel before “impact” in multiple tests.
Over on X, techAU breaks it down excellently on a per-test basis. Mark did not engage AP in several tests, and he potentially used the accelerator pedal during the first test - which means that Automatic Emergency Braking is overridden. In another test, Mark admitted to using the pedals.
Flaw 3: Luminar Sponsored
This video was potentially sponsored by a LiDAR manufacturer - Luminar. Although Mark says that this isn’t the case. Interestingly, Luminar makes LiDAR rigs for Tesla - who uses them to test ground truth accuracy for FSD. Just as interesting, Luminar’s Earnings Call was also coming up at the time of the video’s posting.
Luminar had linked the video at the top of their homepage but has since taken it down. While Mark did not admit to being sponsored by Luminar, there appear to be more distinct conflicts of interest, as Mark’s charity foundation has received donations from Luminar’s CEO.
Given the positivity of the results for Luminar, it seems that the video had been well-designed and well-timed to take advantage of the current wave of negativity against Tesla, while also driving up Luminar’s stock.
Flaw 4: Vision-based Depth Estimation
The next flaw to address is the fact that humans and machines can judge depth using vision. On X, user Abdou ran the “invisible wall” through a monocular depth estimation model (DepthAnythingV2) - one that uses a single image with a single angle. This fairly simplified model can estimate the distance and depth of items inside an image - and it was able to differentiate the fake wall from its surroundings easily.
Tesla’s FSD uses a far more advanced multi-angle, multi-image tool that stitches together and creates a 3D model of the environment around it and then analyzes the result for decision-making and prediction. Tesla’s more refined and complex model would be far more able to easily detect such an obstacle - and these innovations are far more recent than the 5-year-old Autopilot stack.
While detecting distances is more difficult in a single image, once you have multiple images, such as in a video feed, you can more easily decipher between objects and determine distances by tracking the size of each pixel as the object approaches. Essentially, if all pixels are growing at a constant rate, then that means it’s a flat object — like a wall.
Case in Point: Chinese FSD Testers
To make the case stronger - some Chinese FSD testers took to the streets and put up a semi-transparent sheet - which the vehicle refused to drive through or drive near. It would immediately attempt to maneuver away each time the test was engaged - and refused to advance with a pedestrian standing in the road.
Would FSD hit a transparent film wall? This test showed it just avoids it.
Thanks to Douyin and Aaron Li for putting this together, as it makes an excellent basic example of how FSD would handle such a situation in real life.
Flaw 5: The Follow-Up Video and Interview
Following the community backlash, Mark released a video on X, hoping to resolve the community’s concerns. However, this also backfired. It turned out Mark’s second video was of an entirely different take than the one in the original video - this was at a different speed, angle, and time of initiation.
Mark then followed up with an interview with Philip DeFranco (below), where he said that there were multiple takes and that he used Autopilot because he didn’t know that FSD could be engaged without a destination. He also answered here that Luminar supposedly did not pay him for the video - even with their big showing as the “leader in LiDAR technology” throughout the video.
Putting It All Together
Overall, Mark’s video was rather duplicitous - he recorded multiple takes to get what he needed, prevented Tesla’s software from functioning properly by intervening, and used an outdated feature set that isn’t FSD - like his video is titled.
Upcoming Videos
Several other video creators are already working to replicate what Mark “tried” to test in this video.
To get a complete picture, we need to see unedited takes, even if they’re included at the end of the video. The full vehicle specifications should also be disclosed. Additionally, the test should be conducted using Tesla’s latest hardware and software—specifically, an HW4 vehicle running FSD v13.2.8.
In Mark’s video, Autopilot was engaged just seconds before impact. However, for a proper evaluation, FSD should be activated much earlier, allowing it time to react and, if capable, stop before hitting the wall.
A wave of new videos is likely on the way—stay tuned, and we’ll be sure to cover the best ones.